1
The two of you
First names are fine. This only lives in your browser. Nothing is sent anywhere.
2
Find the thread
Check everything that’s true. The tool uses the strongest one. If you have to stretch to make it true, leave it unchecked. Never invent a thread.
Someone referred me to themStrongest
We know the same personStrong
We’re in the same groupSolid
We shared an experienceSolid
We have a LinkedIn threadLight
I work with companies like theirsThe floor
3
Give the reason
A reason is a specific fact they care about. About them, not you. “The reason I’m calling is…” doubled meeting rates in Gong’s data, but only if you have one.
Your strongest thread
The Opener · when they pick upWord for Word
The No-Ask Voicemail · under 30 secondsWord for Word
Before you dial: say the opener out loud twice. Your mouth needs the reps, not your eyes.
And if you get the beep, remember the rules: no ask, under thirty seconds, number twice,
and send the email within five minutes. First line: “Just left you a voicemail.”