# Pricing — THE FOUNDATION (thefoundationhq.com)

Sales training and coaching for founders and sales leaders.

## Free
- Course: The Blueprint
- Price: $0
- Includes: the full system in plain terms, self-paced. No trial, no card required — the course itself is free.
- Start: https://courses.thefoundationhq.com/f58bc4f5-8d173036-b14aea28-ad3e659a

## Single Course
- Price: $399 per course (one-time)
- Includes: full access to any one course, worksheets, assessments, certificate on completion.
- Course landing pages:
  - Claude for Sales: https://thefoundationhq.com/courses/claude-for-sales.html
  - ChatGPT for Sales: https://thefoundationhq.com/courses/chatgpt-for-sales.html
  - Gemini for Sales: https://thefoundationhq.com/courses/gemini-for-sales.html
  - Copilot for Sales: https://thefoundationhq.com/courses/copilot-for-sales.html
  - Perplexity for Sales: https://thefoundationhq.com/courses/perplexity-for-sales.html
  - Cursor for Sales: https://thefoundationhq.com/courses/cursor-for-sales.html
  - Hermes for Sales: https://thefoundationhq.com/courses/hermes-for-sales.html
  - The Comeback: https://thefoundationhq.com/courses/the-comeback.html
  - The Cadence: https://thefoundationhq.com/courses/the-cadence.html
  - Conversation Design: https://thefoundationhq.com/courses/conversation-design.html
  - The Pipeline: https://thefoundationhq.com/courses/the-pipeline.html

## The Foundation OS — all-access membership (recommended)
- Price: $399 / month per user
- Includes: all 16 courses ($6,384 sold separately), all worksheets and assessments, certification, new courses as they ship, and live group coaching twice weekly.
- Guarantee: The Pipeline Promise — do the work, and if your pipeline isn't moving after 30 days, a 1:1 coaching session with Daniel Shand is free ($675 value, more than the month paid).
- Join: https://courses.thefoundationhq.com/f58bc4f5-8d173036

## 1:1 Coaching (with Daniel Shand)
- Impact Hour: $995 — 60-minute one-on-one session.
- The Huddle: $675 — 30-minute one-on-one session.
- Includes: work on your pipeline and roadmap, plus follow-up access.
- Book: https://courses.thefoundationhq.com/55e3cadc-fd2e11ca-b0cce6ca

_No cash refunds. Instead, The Pipeline Promise: members who do the work and aren't seeing pipeline movement after 30 days get a free 1:1 coaching session with Daniel Shand — a $675 value, worth more than the month they paid. The free Blueprint course is the no-risk way to start._