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    <description>Sales training, pipeline building and founder-led sales from THE FOUNDATION.</description>
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      <title>How to Choose Sales Training as a Founder</title>
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      <description>Corporate workshops, video libraries, 1:1 coaching, and systems compared, plus the seven questions that separate training that sticks.</description>
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      <title>How to Build a Sales Pipeline From Zero</title>
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      <description>A six-step process for building a sales pipeline from nothing: define the ideal customer, build the list, set the cadence, track the numbers.</description>
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      <title>Free Sales Training for Founders (2026)</title>
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      <pubDate>Mon, 06 Jul 2026 12:00:00 +0000</pubDate>
      <description>Where free sales training helps, where it wastes your week, and a no-cost curriculum built around The Blueprint, our free full course.</description>
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      <title>Founder-Led Sales: Complete 2026 Guide</title>
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      <pubDate>Mon, 06 Jul 2026 12:00:00 +0000</pubDate>
      <description>What founder-led sales is, when to stay in it, and the five-stage system that turns activity into revenue. By Daniel Shand, 20+ years in B2B sales.</description>
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      <title>Cold Calling Statistics 2026: Sourced Data</title>
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      <pubDate>Mon, 06 Jul 2026 12:00:00 +0000</pubDate>
      <description>Cold calling statistics for 2026, with sources: 2.3% average success rate, 8 attempts to connect, and the call structure we teach founders.</description>
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